5 Fool-Proof Tips to Hire the Best SEO Specialist in Toronto
Finding the best resources or experts that can change the SEO game for your website is not an easy task. Know now the 5 tips that you can put to effective use for hiring the best SEO specialist in Toronto.
It’s much more than just Googling “Toronto SEO specialist” and hiring the first name that pops up. If you are to find a good specialist or agency who takes your website to newer heights on Search Engine Result Pages (SERP), you need to do a lot of research work.
Here are 5 fool-proof tips that will help you hire the best SEO specialist in Toronto:
1. Identify your needs
It all starts with what you’re trying to achieve. Do you want more website traffic? Or are you looking to generate more leads? Do you want to build brand value? Or are you looking to sell more?
Identify your exact needs and goals first. Only then will you be able to find a good professional or agency.
2. Have they worked for a business like yours?
When screening companies, don’t just look at the number of clients they have worked with. Also,find out if they have worked for a business like yours. If you’re in B2B, it makes less sense considering their success story with a fashion B2C retail, don’t you think?
They must have experiencein dealing with a business like yours.
3. Read the reviews
Don’t just look at the ratings. Go in-depth to also read the reviews. Find out what the clients are saying about them. This will give you a fair idea of their strengths and weaknesses. And this will help you make the right decision.
4. Ask them lots of (sensible) questions
- What are the biggest challenges you have faced when working with past clients?
- Where do you think the SEO industry is heading?
- What is Google RankBrain and how are you planning to optimize our website for it?
- Do you have a dedicated content team or will your SEOs handle the content department as well?
Ask such sensible questions. Ask more! It will give you enough opportunity to make an opinion of their expertise and experience. If they are convincing in answers, good! If not, move ahead to another SEO optimization Toronto based agency.
6. Have a backup plan
What if things don’t work out with this agency or specialist? Will you get the refund? What’s the process you will have to follow to migrate to the different service provider? How will this migration affect your SEO progress?
Ask these questions to yourself and the agency, and then devise a backup plan for when things go sour and you want to change your agency.
These are five fool-proof tips that will have you find the best SEO specialist or agency in Toronto. Good luck!